This comes from Founder Tips: Ali Luke Explains How You Can Become a Better Blogger By Becoming a Better Writer
My posting system looks like this:
- Come up with ideas. I try to get several at a time – I keep a list on my computer that I add to when I’ve got a few minutes to sit and brainstorm.
- Write an outline for the post. My outlines always have “introduction” at the start and “call to action” at the end. In the middle, I’ll have a few key points – these often become subheadings. If I’m planning a list post, I’ll brainstorm the items for the list and juggle them around to find the best order.
- Draft the post (following the outline). I try to do this in one sitting, so I don’t lose my train of thought. If I’m working on a really big post, though, I might do different sections on different days. When I’m drafting, I don’t worry too much about writing perfect sentences or using correct grammar: I can fix any problems in the editing stage.
- Edit the post. Quite often, I’ll leave a post for a few hours or even overnight so that I can come back to it with fresh eyes. I always find some things that I want to change – sentences to cut out or rewrite, for instance. This is a good chance to look out for typos, too.
- Publish and promote the post. It might seem a bit odd to include this in a writing system, but a big part of any sort of writing involves getting your message out to an audience. Personally, I don’t feel like my writing is complete until it has readers.
This is my system too. But I don’t put too much time into an outline. I start the draft and build the format as I go. Usually I’m working on the draft while I do the research, fact checking and formatting how the post will look.