The Art of Comment Spam

This is a comment sent to one of the sites I write for:

Excellent article. I am experiencing a few of these issues as well..

Would you accept this comment or moderate it (delete it/ mark as spam)?

Less experienced blog publishers would tend to accept and publish this comment. I did not. Why?

It’s generic. It helps if you know the post this was left for was about a cartoon collection called “Love Is…”. So, yes, there are issues, romantic issues, life issues and dating issues. But, the actual post was more about cartoons and collectibles than issues. Does that help you decide to keep or reject the comment (above)?

It is an art (in a way) to create a generic comment in hopes of getting it posted. The goal is to have your link accepted (the one you add to your comment with your name and email). If you get enough links accepted then they show up as published (accepted) comments and this helps sell those links as viable/ non-spam links to Google and so on.

Anyway, the part of that I find interesting at the moment is the art of writing a generic comment – appearing to sincerely comment while actually saying nothing. Have you heard of double speak?

Come up with a few truly great examples of generic comments a blogger could be fooled into accepting as real, sincere comments. Remember to keep it just generic enough that you can get away with posting the same comment everywhere, on any kind of post.

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