The best way to build blog traffic is not through link exchanges or begging and demanding other bloggers become your instant friends and link back to you.
Instead be sincere, take some time and post comments to the blogs you like to read. Choose blogs based on how readable they are, not just on things like PageRank and Technorati ratings. Don’t make the mistake of judging a blog by social site rankings. It is phony and if you put out phoniness you won’t get back the genuine readership you are looking for.
It takes time to make real comments but they don’t have to be thunderously long. If you do have a story to share go ahead and type it in. More is better. But, if you just want to leave a stray thought in passing that is ok. The key is to come up with something that has some meaning. Something more than “me too”. It isn’t a huge stretch to type “I’ve felt that way, hope you have a better day tomorrow” instead. Pick your words to suit the post, of course.
Don’t forget spelling, punctuation and grammar. Perfection isn’t necessary but aim high. Sloppy looking comments aren’t going to impress anyone.
An extra plus from leaving a comment is that you get to add your link to the blog too. But an insincere comment or spammy comment can be deleted at the discretion of the blogger. If that happens don’t complain about it. Read another post and leave another comment. Try again.